Alternatives to Manage Your Customer Engagement Tool for Amazon sellers
Amazon recently announced on its Seller Central’s news and announcement channel that the Manage Your Customer Engagement tool is no longer available. The sudden discontinuation of this tool has left sellers wondering how to maintain their customer engagement strategies....
Prime Day 2024 checklist for sellers – Dates, deadlines, tips & more
Are you ready for Prime Day 2024? We know what you’re thinking, “Isn’t it too early to think about Prime Day?” After working with helping Amazon sellers get success on Prime Day for over 5 years, we can confidently say that right now is the perfect time to start...
Reach millions of eligible shoppers with Amazon Prime Video ads
Big budget brands who want to expand their product’s reach and tap into a wider audience can leverage Amazon Prime Video ads. While Sponsored Products, Sponsored Brands, and Sponsored Display ads still remain effective, Prime Video ads offer a unique opportunity to show your...
What’s Amazon’s take on improving SEO ranking? Hear directly from the horse’s mouth
There was a time when sellers would just list their products, pay some money to get 5 star reviews and work their way to the top of the search result pages through PPC. Well, those days are long gone and for good. Amazon is more vigilant than ever and if you are not paying...
Crucial brand store metrics every Amazon seller should know
Getting your brand store live on Amazon is only the first step. After it’s live, your store needs constant check-ins to see if all the efforts you put into your store are actually translating into sales or not.
In February, Amazon launched three brand new metrics on the Brand...
How to optimize your Amazon listing for Rufus, Amazon’s AI-powered expert shopping assistant
AI isn’t the future. It’s already here and Amazon is also leveraging AI to its advantage. Soon after launching generative AI to help sellers write product descriptions, Amazon launched Rufus, the AI-powered expert shopping assistant. While Rufus may not possess all the...
Top strategies that actually work for growing your brand on Amazon!
Ever feel like your brand is stuck in the shadows? You create Amazing products, but they aren’t getting the love they deserve? Don’t worry, you are not alone. Dozens of brands are launched on Amazon everyday and it’s easy to get lost in the overcrowded...
Is your Amazon PPC not working? Here’s why (and how to fix it)
If you’re scratching your head wondering why your Amazon PPC (Pay-Per-Click) campaigns aren’t delivering the results you hoped for, you’re not alone.
Most sellers find themselves in the same situation, puzzled and frustrated by the lackluster performance of...
After launching 100+ products on Amazon, here’s what we’ve learnt
Product launches are hard. We get it. Whether you are one of the big players or just starting out, launching a new product gives everyone the heebie-jeebies.
After working with Amazon sellers for almost a decade and launching over 100 products on the platform, we’ve seen it...
Top Reasons Why Your Amazon Sales Are Going Down
The sales go down and the pressure goes up. Sounds familiar? You are not alone. It happens to the best of us. Selling on Amazon is no short of a rollercoaster ride – the rules change overnight, Amazon never informs about the changing rules, and the competition always...
