If you’re scratching your head wondering why your Amazon PPC (Pay-Per-Click) campaigns aren’t delivering the results you hoped for, you’re not alone.
Most sellers find themselves in the same situation, puzzled and frustrated by the lackluster performance of...
As a seller, you might have heard of keywords infused in SEO for product ranking, but have you ever heard of negative keywords on Amazon? Negative keywords are the words that prevent your listing from popping up on the search results page. On the other hand, positive keywords...