Amazon seller trends that shaped the year 2024
For Amazon sellers, 2024 has been a significant year, full of opportunities, developments, and problems. This year has kept sellers alert due to changes in consumer purchasing patterns and the introduction of new features by Amazon. Following trends were no longer merely...
How to get repeat customers on Amazon?
Repeat customers are more profitable for business, everyone knows that, and this applies to Amazon as well. So this begs the question that keeps haunting the minds of every Amazon seller – how do you get your customers to keep coming back? Amazon has over 126 million...
Customer Loyalty Analytics Dashboard
The Customer Loyalty Analytics Dashboard is a powerful tool accessible through the “Amazon Brand Analytics” tab in Seller Central. To find it, hover over the “Brands” menu in the upper left, then select “Brand Analytics.” By default, the...
Prime Day 2024 tips for small businesses and low budget brands
Prime Day might look like a playground for the big brands with bottomless advertising budgets. It seems every year, the deals get bigger and the budgets get crazier.
The misconception that Prime Day is a “rich seller’s event” leads some smaller sellers and...
Reach millions of eligible shoppers with Amazon Prime Video ads
Big budget brands who want to expand their product’s reach and tap into a wider audience can leverage Amazon Prime Video ads. While Sponsored Products, Sponsored Brands, and Sponsored Display ads still remain effective, Prime Video ads offer a unique opportunity to show your...
What Are The Best Amazon Ad Campaigns for PPC Strategies In 2024?
A strong Amazon PPC management approach is essential if you want to succeed on Amazon in 2023 and beyond. Amazon’s internal advertising system includes pay-per-click (PPC) advertising. Brands, agencies, and independent sellers can use Amazon PPC to target particular...
Tips & Tricks for Amazon PPC Keyword Bidding Strategy
There is no mystery that advertising is crucial to generate sales and boost brand recognition. But, Amazon Sponsored ads won’t work unless you set them up perfectly. Amazon CPC is constantly increasing year after year, but over the past few years, the increment has reached...