There was a time when sellers would just list their products, pay some money to get 5 star reviews and work their way to the top of the search result pages through PPC. Well, those days are long gone and for good. Amazon is more vigilant than ever and if you are not paying...
Product launches are hard. We get it. Whether you are one of the big players or just starting out, launching a new product gives everyone the heebie-jeebies.
After working with Amazon sellers for almost a decade and launching over 100 products on the platform, we’ve seen it...
A strong Amazon PPC management approach is essential if you want to succeed on Amazon in 2023 and beyond. Amazon’s internal advertising system includes pay-per-click (PPC) advertising. Brands, agencies, and independent sellers can use Amazon PPC to target particular...
There is no mystery that advertising is crucial to generate sales and boost brand recognition. But, Amazon Sponsored ads won’t work unless you set them up perfectly. Amazon CPC is constantly increasing year after year, but over the past few years, the increment has reached...
As a seller, you might have heard of keywords infused in SEO for product ranking, but have you ever heard of negative keywords on Amazon? Negative keywords are the words that prevent your listing from popping up on the search results page. On the other hand, positive keywords...