The Customer Loyalty Analytics Dashboard is a powerful tool accessible through the “Amazon Brand Analytics” tab in Seller Central. To find it, hover over the “Brands” menu in the upper left, then select “Brand Analytics.” By default, the...
Whether you’re looking to sell your first product or expand your existing product line, you first need to check if the product you’re selling falls into a restricted category.
You can’t randomly pick a product and start selling it. Along with checking...
Amazon’s Virtual Product Bundles program is a game-changer for sellers looking to increase their sales with minimal effort. It lets sellers combine two or more products they already sell into one bundled offer. This means if you’re selling items that go well...
Are you prepared to have your best-ever Q4 earnings on Amazon? As the holidays draw near, vendors get ready for the most significant and hectic time of the year. For sellers, the fourth quarter offers a fantastic chance to boost sales and close the year strongly. But to...
Few things sting as much as negative reviews. They can stir up a rush of emotions—anger, disappointment, frustration, confusion, and more. Even a single negative review can deter many potential customers and discourage them from buying from you.
Every seller on Amazon, and I...
Everyone knows how important A+ Content is, but what most brands don’t know is how to create an A+ Content that leaves a lasting impression on the shoppers. Contrary to what Amazon says, A+ Content is not a self service solution. It takes effort to get it right or else...
Big budget brands who want to expand their product’s reach and tap into a wider audience can leverage Amazon Prime Video ads. While Sponsored Products, Sponsored Brands, and Sponsored Display ads still remain effective, Prime Video ads offer a unique opportunity to show your...
There was a time when sellers would just list their products, pay some money to get 5 star reviews and work their way to the top of the search result pages through PPC. Well, those days are long gone and for good. Amazon is more vigilant than ever and if you are not paying...
A strong Amazon PPC management approach is essential if you want to succeed on Amazon in 2023 and beyond. Amazon’s internal advertising system includes pay-per-click (PPC) advertising. Brands, agencies, and independent sellers can use Amazon PPC to target particular...
What are Amazon Backend Keywords?
Amazon Backend Keywords are the hidden keywords that only Amazon sellers are privileged to. While the shoppers cannot see these keywords, they are a way to tell Amazon’s algorithm that a specific keyword is relevant to your listing....