Quality guidelines for promotions

Amazon Updates

Quality guidelines for promotions

We are dedicated to providing our shared customers with exceptional promotional offers and authentic discounts. To preserve customer trust, we regularly update our promotion eligibility standards.

Carefully review our guidelines listed below to help ensure your promotions are approved:

  • All deals and price discounts must offer equal or lower discounted price than the lowest price point for that product within the past 30 days, including any previous promotional prices, coupons, and price discounts. Note that your current promotions may influence future promotional pricing benchmarks.
  • All products featuring deals and price discounts must have a discounted price that is as low as or lower than another reputable retailer outside Amazon’s store.
  • Products with high return rates will be ineligible for deals and price discounts.
  • To be eligible for any promotion, your product must have a minimum 2.5 star rating with at least 5 reviews (threshold may be different based on promotion type), and must not be unsafe, offensive, embarrassing, or inappropriate.

 

These guidelines are particularly important during major shopping events, including Prime Day, Prime Big Deal Days, Black Friday, and Cyber Monday.

Thank you for helping us maintain the highest standards for our customers.

For more information, go to Amazon policy on reference prices, Troubleshooting suppressed and active Deals, and Create a promotion.

 

Need help navigating the latest Amazon updates? The experts at SIPRANSH ECOMMGROWTH are here to simplify the changes and help you stay ahead. Whether it’s policy shifts, new tools, or marketplace trends, we’ll guide you every step of the way. Connect with us today and keep your store running at full speed!