You can now access the redesigned Add Products tool to make it faster, simpler, and more intuitive to add products to your catalog.
We’ve added the following features:
- A new interface that adapts to your screen size and guides you through a clear, step-by-step workflow.
- A three-panel layout to keep you organized. Track your listing completion progress on the left, your listing inputs in the center, and more complex tasks like variations and pricing rules on the right.
- A search bar that’s available during listing creation so you can search for help topics or access Seller Assistant without leaving the page.
- Attribute descriptions next to each input field.
- Bulk edit capabilities that allow you to filter by specific variants and update a single attribute like price, item name, or SKU across all variants at once.
We’ve also simplified variation management within the tool so you can now create your product variations at the initial listing creation phase, instead of making a parent listing first and then editing each variation individually. You have full control over differentiated values across each product variation too, including customized titles and the complete range of offer attributes like fulfillment channel, not just price and condition.
To use the updated tool, go to Add Products.
To learn more, go to Add one product at a time.
Need Help Creating Better Amazon Listings?
At SIPRANSH ECOMMGROWTH, we help Amazon sellers make the most of Amazon’s latest tools and features. From product listing creation and catalog management to keyword optimization and account growth strategies, our team ensures your listings are accurate, optimized, and ready to convert. If you’re looking to save time and scale your business more efficiently with Amazon’s updated Add Products tool, we’re here to help.


