Amazon Updates

Starting June 20, 2025, the maximum box length for Fulfillment by Amazon (FBA) orders in the US will increase from 25 to 36 inches. This change allows you to use longer cartons across multiple sales channel and to meet industry standards. The maximum box dimensions will now...

Starting July 28, 2025, you must complete battery safety compliance questions when you create or edit any Fulfilled by Merchant products listings that contain batteries or battery-powered items. This change helps ensure both customer safety and accurate product information....

Based on your feedback, we’ve added a bulk template to make it easier for you to add and manage price discounts on multiple products. With this template, you can upload discounts and quantity limits for up to 500 SKUs at a time, which is useful when you create a price...

Your Account Health Rating (AHR) helps you monitor your account health based on your adherence to our selling policies. The color-coded score, ranging from 0 to 1,000 lets you know if your selling account in a particular store is at risk of deactivation. In this article, we...

Starting July 13, we’ll only accept product compliance test results from compliant labs that meet our safety standards. This change will ensure that all test results are accurate and help keep customers safe. We’ve compiled a list of labs that don’t meet our safety standards....

We are dedicated to providing our shared customers with exceptional promotional offers and authentic discounts. To preserve customer trust, we regularly update our promotion eligibility standards. Carefully review our guidelines listed below to help ensure your promotions are...

Check out this curated selection of Seller News articles and Forums threads from the last couple weeks. Seller News: Registration for Amazon Accelerate 2025 is now open: Amazon announces dates for its annual seller conference, Accelerate 2025, set to return to Seattle this...

We’ve released the 2025 Prime Day Readiness Guide with detailed instructions, best practices, and performance tracking tips to help you succeed during our biggest shopping event of the year. This comprehensive guide for Prime Day provides strategies to do the...

The Voice of Customer dashboard has a new Fix Recommendations tool that can improve your product listings and descriptions to help reduce returns. The tool uses artificial intelligence to analyze customer feedback and offers strategic guidance on listing improvements, along...

Prime Day is back from July 8-11, expanding to double the days and offering Prime members more time to shop millions of deals. If you submitted a deal and sent inventory to our fulfillment centers as previously announced, your deals will be eligible for promotion in Amazon’s...