Amazon Updates

Our Amazon Vine program is now available to Resellers in the United States, Canada, the United Kingdom, Germany, France, Spain, Italy, Japan, and Australia. Resellers who are authorized by a brand enrolled in Amazon Brand Registry can now use Amazon Vine to generate reviews...

To make it easier for you to fulfill Walmart orders with Multi-Channel Fulfillment (MCF), we’re waiving the 5% surcharge for use of alternative carriers. This fee waiver will be in effect through January 14, 2026. When you use MCF, you can use your Fulfillment by Amazon...

Prime-Exclusive Price Discount scheduling is now open for Prime Day 2025. High-quality Prime-Exclusive Price Discounts participating in the event can benefit from increased traffic and visibility on Prime Day, including ‘Prime Day Deal’ badging in Search, in Cart, and on the...

We’re making it easier and faster for you to create up to 100 coupons at once with our bulk upload feature, helping you scale your promotional activities. You can now use a single bulk upload template to create Subscribe & Save, Reorder, and standard coupons in Seller...

We’ve added a floor loaded option for inbound full-truckload and intermodal shipments as part of our Amazon Partnered Carrier program. Alongside our existing palletized loading option, the floor loaded option gives you more flexibility to choose the right loading method for...

To help you offer even faster delivery speeds to customers in small towns across the United States, we’re investing over $4 billion by 2026 to expand our rural delivery network. At a time where many logistics providers are backing away from serving rural customers...

You can gain enhanced visibility for your active or upcoming deals running on excess inventory with Amazon Outlet merchandising through May 26, 2025. Excess inventory deals discounted by 30% off or more are eligible for inclusion in the Amazon Outlet landing page, alongside...

Starting May 29, 2025, we’ll begin to migrate all product and food safety compliance requirements from the Manage Your Compliance dashboard to the Policy Compliance page within the Account Health dashboard. The updated Account Health dashboard streamlines compliance...

We wanted to let you know that we’re making some updates to our Seller Fulfilled Prime and Premium Shipping policies. In October 2023, we reopened Seller Fulfilled Prime to new seller enrollment with updated program requirements. Since then, we’ve gathered data on...

Amazon’s free, live webinars allow you to get the most out of selling on Amazon by helping you to leverage our tools, programs, third-party apps, and advertising to manage and grow your business. This “Webinar Wednesday,” check out our top picks for webinar...