How to create Brand Story on Amazon?
Not long ago, Amazon introduced the Brand Story feature, and it has quickly become a favorite among sellers for sharing their brand’s journey. Before this feature was launched, sellers typically included their brand story within Amazon A+ Content. Now, however, there is a...
Winning the Amazon Buy Box: Tips Every Seller Should Know
You have an amazing product and a great listing, everything set up perfectly… but what’s missing? Yes, the Buy Box. All the months of effort you’ve put into getting your product up and running could go to waste if your product doesn’t have a Buy Box....
What’s Amazon’s take on improving SEO ranking? Hear directly from the horse’s mouth
There was a time when sellers would just list their products, pay some money to get 5 star reviews and work their way to the top of the search result pages through PPC. Well, those days are long gone and for good. Amazon is more vigilant than ever and if you are not paying...
How to optimize your Amazon listing for Rufus, Amazon’s AI-powered expert shopping assistant
AI isn’t the future. It’s already here and Amazon is also leveraging AI to its advantage. Soon after launching generative AI to help sellers write product descriptions, Amazon launched Rufus, the AI-powered expert shopping assistant. While Rufus may not possess all the...
Top Reasons Why Your Amazon Sales Are Going Down
The sales go down and the pressure goes up. Sounds familiar? You are not alone. It happens to the best of us. Selling on Amazon is no short of a rollercoaster ride – the rules change overnight, Amazon never informs about the changing rules, and the competition always...
AMAZON ENHANCED BRAND CONTENT/A+ CONTENT: A COMPLETE GUIDE 2024
Have you ever wondered whether Amazon A+ Content on Amazon works? Or maybe it’s just another Amazon marketing game? We’ll find out.
Standard products are just so mainstream that they don’t catch the customer’s eye. This blog will serve as an eye opener and lay out...
2024 Amazon FBA Seller Calendar / Important Dates
Executing a well-devised plan to ensure product availability throughout peak shopping seasons is essential for the success of an Amazon business. This all-encompassing calendar enables brand owners and Amazon sellers to strategically plan for important selling dates,...
The Complete Guide To Prevent Amazon Listings From Hijacking
With more than 200 million Prime subscribers, Amazon is a great place to expand your business. However, there are risks associated with the platform, such as Amazon listing hijacking. There are a few ways that listing hijackers can gain control of a listing. One common method...
Amazon Sues Bad Actors For Submitting Fraud Takedown Requests Against Competitors & Protects Sellers
Amazon’s Counterfeit Crimes Unit (CCU) has filed three lawsuits against multiple fraud sellers that combined submitted thousands of false copyright infringement claims against Amazon’s selling partners so that those sellers and their products can get removed from the Amazon...
Upcoming Amazon Seller Conferences to Attend in 2023
Amazon is the biggest online retailer in the world. It is a fast-evolving marketplace that employs new technologies constantly. With millions of new stores registering monthly in the US alone, it is crucial to keep learning and developing your marketing and SEO strategy....
