Understand why ASINs are recommended for FBA enrollment

Amazon Updates

Understand why ASINs are recommended for FBA enrollment

To help you make more informed decisions about which products to enroll in Fulfillment by Amazon (FBA), we’ve added more-detailed analysis to the FBA Enrollment Opportunities tool. This update is available in the US, the UK, Germany, Spain, France, and Italy.

The new Why this ASIN? rationale opens a detailed panel that compares FBA data to your seller-fulfilled performance, including the following:

  • FBA speed advantage, which shows how many days faster FBA can deliver your product
  • Performance of Prime products, including product detail page views, units sold, search impressions, and customer ratings

 

These insights from similar products will help you both quickly identify which of your seller-fulfilled ASINs could benefit most from enrollment in FBA, and optimize your inventory strategy.

To review your FBA Enrollment Opportunities, go to Inventory, and select Opportunities.

For more information, go to the FBA Enrollment Opportunities help page.

 

At SIPRANSH ECOMMGROWTH, we boost your ASIN performance with expert FBA enrollment support, Amazon Seller Central management, ASIN optimization, and Amazon SEO strategies, helping your products rank higher, convert better, and grow faster on Amazon.