Amazon Updates

If you’re a registered brand owner, you can use A+ Content Shoppable Collections to build interactive carousels that showcase other products from your catalog, potentially increasing your sales. With this feature, you can create product collections like best sellers, highly...

When we first invited independent sellers into our store 25 years ago, it created new opportunities for many businesses like yours. Bluecorn Beeswax symbolizes this opportunity, as it’s grown from a small business into a large regional employer. In the 1990s, Jon Kornbluh...

We’ve fully launched Custom Analytics, a new tool which brings all your key data together in one customizable dashboard. After a pilot phase, we’ve now expanded the tool with more metrics, faster search, and new visualizations such as heat maps, funnel diagrams, column...

Set up push notifications on your phone with the Amazon Seller app to get instant alerts about critical issues that could impact your selling account. You can now get alerts on your phone for items that may require your immediate attention, such as account health issues or...

We’ve launched Enhance My Listing, a new AI-powered tool that helps you improve the content of your existing product listings so that they better appeal to customers. We know from your feedback that keeping listings current and relevant can be time-consuming. With...

We’re now accepting single-SKU pallets and floor-loaded palletizable shipments at two new Amazon Warehousing and Distribution (AWD) centers in California and Arizona. These state-of-the-art facilities are designed to handle palletizable shipments, and together they add 12...

Peak holiday shopping season is already underway as customers spread their purchases across extended shopping periods. To succeed during this season, we recommend that you start early to create a promotion strategy that captures the attention of holiday shoppers. Here are...

In preparation for holiday sales events, we recommend that you optimize your inventory with Amazon Outlet by clearing out slow-moving products so you can focus on your bestsellers. Running deals on Amazon Outlet can help you move any excess or slow-moving inventory. To...

A virtual multipack combines multiple units of your existing single-pack FBA products into one listing, which we fulfill with existing single-pack inventory. Virtual multipacks allow you to sell multiple quantities of the same product as a single offer with no change to your...

The back-to-school season is almost over and our Back-to-School Shop remains an opportunity for you to offer promotions to boost your product sales. The shop will remain live until the end of September and any ASIN on promotion within designated collections is eligible for...